Lucy Everett
Senior Social Creative 

I was part of the team that launched Samsung ANZ first ever Live Commerce Show. Over the course of the project I was writing 2x 30 minute show scripts (one for AU and one for NZ) for 5 shows a week.

 

These scripts required me to translate tech-heavy lingo into a more human and understandable format. I was challenged with demonstrating products which sometimes we had on hand, and sometimes not at all  - which proved quite the challenge, but I overcame it easily. 

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I built a great rapport with the host, helping her grow in confidence and her abilities to easily relay product information in a fun, entertaining and humorous format.

 

Below is just a highlight video of some of the fun we had during the show.